Porn Spotlight: Soft on Demand : Innovation and Absurdity

Have you ever thought to yourself ... I'm watching some fairly ridiculous porn.  How can the industry evolve and progress?  Well, if you're already bored of (and don't click on these) lemonparty, goatse, tubgirl, or googling for "blue waffles", or whatever else trolls throw at us, might I recommend you take a look at Soft on Demand.

Soft on Demand (english wiki link), whose current president is Chie Sugawara (yes, Chie is a woman's name), offers one of the most intriguing and variety of pornography we're NOT likely to see in English.  Sure, there are crude GUY porn that I'm not fond of, but there's also tons of other fun ones where it's not really about the sex.  It's about us, as sexual creatures and our fantasies, and Soft on Demand manages to take our inner desires and produce films on it.  It's certainly not a typical "pizza delivery with wrong address" plot.

So here are a few examples of the fun things SoD produced.  Some of these are funny, some of these are even educational.  Just happens to involve nudity and sex.  More comments after the covers.

They pioneered the "Zenra" series, which is basically, pretty girls doing things naked. Swimming, ballet, volleyball, even komodo drumming.	Chie Sugawara also directed a series called "Deep Kiss", where she went on the street and asked girls to french kiss each other.
Haven't you always wondered what really goes on behind the counter?  What if the pretty cart girl was being pleasured underneath the counter?	I don't know if you've heard of these, but they made toilets with one-way mirrors in the public.  This one takes it farther with a van made of one-way mirrors and the actress asked to have sex in it.
Here's something I don't like.  Bullying, especially at an all girl's school.  But they made a film about it.	All these adult toys! How would you know which lube is the best?  SoD Employees try them out for you!
For sanitary purposes, the penis needs to be washed by attractive professionals.	Also not my cup of tea, but what would you do if you were molested on the dance floor at a wedding? She doesn't look happy at all :(
15th Anniversary SoD Employee Work Investigative Report.  What do the employees at a porn company do all day?	All nude penis team.  Nothing much more I can say about that. Looks like they're having fun.
Special Panty-less Nursing Home	(World's first) Squirting Orgasm from 1000m above the ground.
There's a whole series on just beautiful women hunting down guys' first time (cherry boys) to relieve them of their virginity.	Secret Celeb Club for women. Choose your boy toy.
A lady judo practitioner vs molesters in 24 hours.  For those of you may not know, Judo not only involves throws, but submission holds as well.	The invisible man strikes again!
World's longest sex.  10 hours, 4 minutes and 25 seconds.  Thankfully the video is only 135 minutes. Oh, the chafing! ><	So what would happen if we put a moving dildo attached to the chain of a bicycle?

Let's get serious again.  Japanese pornography has always been an intriguing mix of innovative ideas and what feels like an almost overwhelming need for domination.  You can read a bit about it here: Flirting in Japan, which includes a first person account of what it's like to be a foreigner woman in Japan.  Here's a quote: 

So there is an active partner and a passive partner, which causes various flow on effects. You can’t have “Whoo-hoo! Go for it!” sex because both partners are constrained by their roles. The passive partner (obviously) because she can’t move, and the active partner because he has to take care of the passive partner, instructing her on what to do and exerting himself so that she has a good time.  Japanese guys are generally more stressed out by sex than western guys and that is because they are responsible for the sex; as the active male, the sex is their burden, they have to do everything, it’s all up to them. Sex equates not only (sometimes not even primarily) with ‘fun’ or ‘pleasure’, it also equates with ‘work’ and ‘obligation’. 

I also can’t emphasise enough just how passive the passive partner is. The way a woman kisses is by submissively opening her mouth, not moving her tongue unless she is cued to do so; if she’s really feminine she won’t open her mouth at all, until she’s told to. Sometimes women will move around a (very) little during sex, but mostly not at all. The slang term for a woman who lies completely still in bed is maguro (tuna). For me, with my western sensibilities and preconceptions, calling someone a ‘tuna’ in bed sounds like an insult, conjuring up images of cold dead fish, but in Japan that word has a very positive connotation. Tuna’s an expensive delicacy.

[...] Seiji told me much later that dating me made him feel like he was gay, because I was active in bed, and he couldn’t connect that with anything except masculinity.

I guess this might be one of the reasons why there's so much one-sided aggression in Japanese pornography.  Doesn't really explain the screaming though. :